Built upon a successful crowdfunding campaign in 2021, TENWAYS eBikes currently offers just one model: a sleek city commuter eBike that’s got a lot to like at a very reasonable price. While the company is likely to branch out with other models as they grow and develop, their flagship CGO600 has been a nice addition to a busy eBike market.

Calling themselves “a group of cycle enthusiasts and experts in the bike trade who are obsessed with building a greener and more sustainable world,” the people behind TENWAYS have a vision to make bike riding more fun and more accessible to more people. They have plans to make quality eBikes available for more people world-wide with their globe-spanning business model: TENWAYS is a company founded in Hong Kong with headquarters in the Netherlands, and they feature bike assembly and warehousing in Europe, with sales anywhere there’s a computer and Internet connection.

The company likes to call their tribe of riders “Tenwayers,” and they predict you’ll find at least ten ways to enjoy your commute and getting around town in general on your sleek new electric bike. From the looks of what they’ve created and the raves from early customers, they seem to have created a winning bike value with their first model that beats the competition in ten ways, starting with value and continuing on through long-riding reliability.